MyyntiAkatemia carried out a client project for EDEA, a design company established in EDEA creates unique services through service design, focusing on users’ needs as well as functional, emotional, and social value.
In autumn 2023, a MyyntiAkatemia project group of five students successfully implemented a customer acquisition project that combined email and phone marketing with social media campaign planning. The project was divided into two phases: the first focused on acquiring customers via email and phone, while the second involved planning social media posts for the future.
As a result of the team’s skilled work, the company secured two meetings and attracted interest from several potential clients.
Client feedback:
“The goal was to bring a young and external perspective to our social media planning and let the students handle part of our sales calls. They did an excellent job with ideation, planning, communication, and calls. We received a good number of new business contacts, and also a ‘social media strategy’ for the coming months. The results were great, and it was a pleasure to work with such nice young professionals!”
– EDEA (ED DESIGN)
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